Although personal selling has many advantages it is one of the most costly forms of promotion.True false question.TrueFalse

An advantage of personal selling is that the buyer has someone to help the transaction.

What is the main goal of personal selling? Increasing company profits Building long-term customer relationships Clearing out inventory Reducing marketing costs

Which of these is a disadvantage associated with personal selling?Group of answer choicesPresentations often provide little opportunity for consumer feedback.Personal selling permits too much wasted coverage.There may be inconsistency in the presentation of the message from one salesperson to another.A salesperson cannot control to whom a presentation is made.Personal selling is subject to extensive federal, state, and company regulation.

Sales promotions stimulate consumer purchasing and dealer interest by means of long-term activities.True false question.TrueFalse

A key advantage of personal selling relative to other promotion mix elements is that it enables the selling firm toGroup of answer choicesadapt their marketing communication based on direct verbal customer feedback.develop more detailed and customized solutions.All of these answers are correct.adapt their marketing communication based on a buyer’s nonverbal behaviors.gain key market insights based on customer’s feedback, objections, and concerns.