The intended audience of an advertising campaign is known as the market.

The second step in developing an effective digital advertising market campaign is identifying the target audience.Answer instructionsTrueFalse

Marketers should expect to measure the full potential of a marketing campaign immediately after it is launched.True false question.TrueFalse

Advertising refers toGroup of answer choicesany nonpersonal, indirectly paid presentation of an organization, service, or product.a short-term inducement of value offered to arouse interest in buying a product or service.methods used to identify a target market for a particular product or service.any paid form of nonpersonal communication about an organization, product, service, or idea by an identified sponsor.any unpaid form of personal presentation of products and services.

Which of the following means in-market audience on Google ads dashboard?An audience who is currently searching for something that you are sellingAn audience you are targeting through demographic targeting on GoogleAn audience who has already bought your product 1 year agoAn audience who has always been interested in what you are selling

Nathan manages a website that sells bicycles. He's using a Google Ads Display campaign to drive purchases in that segment, and chooses In-Market audiences as his targeting option.What's the advantage In-Market audiences gives Nathan in reaching his marketing goals?