Question 4What is a marketing goal?1 pointA small, targeted objective that is specific to marketing activitiesA big, long-term aim that has the potential to affect an entire company A tactic that results in increased productivity for a business A set of objectives that remain consistent in the long term

The goal of marketing is toa.Create needs where they did not previously exist.b.Generate awareness for the organization within the market place.c.Achieve organizational profit objectives.d.Differentiate the product offering.e.Create and maintain profitable relationships with customers by delivering superior value.

The marketing concept argues that achieving organisational goals depends on which of the following? Group of answer choices Understanding the needs and wants of all consumers Understanding the needs and wants of target markets better than competitors Targeting the most valuable customers Targeting new markets with existing products

The marketing concept:Group of answer choicesachieves long-term organizational goalssatisfies customer wants and needs legally and responsiblyfocuses on customer wants so the company can differentiate its product from its competitionintegrates all of the company's activities to satisfy customer wantsdoes all of the above

b a b Analyse two benefits to a business of setting marketing objectives.

True or False: Goals can help you stay focused on what you hope to accomplish with your marketing efforts.