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Which of these criteria CANNOT be used to create a Custom Segment?*Ad typeDimensionsMetricsSequences of user actions

Question

Which of these criteria CANNOT be used to create a Custom Segment?*Ad typeDimensionsMetricsSequences of user actions

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Solution

The criterion that CANNOT be used to create a Custom Segment is "Ad type". Custom Segments in Google Analytics can be created based on Dimensions, Metrics, and Sequences of user actions. However, "Ad type" is not a criterion that can be used to create a Custom Segment.

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