In the ________ revenue models, a firm offers some services for free but charges a subscription fee for premium services. transaction fee subscription sales affiliate free/freemium

Which of the following involves a company giving away a certain level of product or service without charge, but then charging a fee for premium levels of the product or service?Group of answer choicespremium strategyadvertising revenue modelfreemium strategysubscription revenue model

Premium services that cost money, with complementary basic services, is a description of which type of business model?Multiple choice question.pay-as-you-gosubscriptionwholesalefreemium

Which of the following best illustrates the transaction fee revenue model?Netflix charges customers a monthly fee for access to its library of movies.eBay receives a small fee from a seller if a seller is successful in selling an item.Pandora provides basic services for free, but charges a premium for advanced services.Apple accepts micropayments for single music track downloads.Yelp receives a fee after steering a customer to a participating website where he or she makes a purchase.

In a subscription-based business model, customers pay for Blank______.Multiple choice question.premium servicean agent to sell a productactual usageaccess to a product or service

Which of the following statements about a free pricing strategy is not true?Group of answer choicesFree products and services can knock out potential and actual competitorsIt is difficult to convert free customers into paying customersThe free pricing strategy was born in the early days of the Web.Free products and services can help build market awareness