Arrange the following modes of entry in foreign markets with the mode of entry having least commitment, risk, control and profit potential: (A) Company hires a local manufacturer to produce the product(B) Company starts exports working through domestic export agents and export management companies(C) Company joins hands with local investor and forms a company in which both share ownership and control(D) Company starts export using domestic export department and overseas sales branch(E) Company offers a complete brand concept and operating system to a investor in return of certain feeChoose the correct answer:Group of answer choices(B), (D), (A), (E), (C)(D), (B), (A), (E), (C)(D), (B), (E), (C), (A)(B), (D), (E), (A), (C)
Question
Arrange the following modes of entry in foreign markets with the mode of entry having least commitment, risk, control and profit potential: (A) Company hires a local manufacturer to produce the product(B) Company starts exports working through domestic export agents and export management companies(C) Company joins hands with local investor and forms a company in which both share ownership and control(D) Company starts export using domestic export department and overseas sales branch(E) Company offers a complete brand concept and operating system to a investor in return of certain feeChoose the correct answer:Group of answer choices(B), (D), (A), (E), (C)(D), (B), (A), (E), (C)(D), (B), (E), (C), (A)(B), (D), (E), (A), (C)
Solution
The correct answer is (B), (D), (A), (E), (C).
Here's why:
(B) Company starts exports working through domestic export agents and export management companies: This mode of entry has the least commitment, risk, control, and profit potential. The company is not directly involved in the foreign market, but rather works through intermediaries.
(D) Company starts export using domestic export department and overseas sales branch: This mode of entry requires a bit more commitment and risk as the company is directly involved in exporting to the foreign market. However, it still has less control and profit potential compared to other modes of entry.
(A) Company hires a local manufacturer to produce the product: This mode of entry requires more commitment and risk as the company is directly involved in the production process. However, it still has less control and profit potential compared to other modes of entry.
(E) Company offers a complete brand concept and operating system to a investor in return of certain fee: This mode of entry, often referred to as franchising, requires a significant amount of commitment and risk. The company has more control over the brand and operating system, but the profit potential is shared with the franchisee.
(C) Company joins hands with local investor and forms a company in which both share ownership and control: This mode of entry, often referred to as a joint venture, requires the most commitment and risk. The company shares control and profit potential with the local investor.
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