As social influencers, Kevin Parry, Jessica Kalil, and Terrell & Jarius may be a part of the ________ for a consumer and impact their consumer behavior.Multiple Choicemarketing mixinternal physiological needsexternal social environmentpurchase situationlearning and memory
Question
As social influencers, Kevin Parry, Jessica Kalil, and Terrell & Jarius may be a part of the ________ for a consumer and impact their consumer behavior.Multiple Choicemarketing mixinternal physiological needsexternal social environmentpurchase situationlearning and memory
Solution
The correct answer is "external social environment". Social influencers like Kevin Parry, Jessica Kalil, and Terrell & Jarius can impact a consumer's behavior by influencing their perceptions, attitudes, and decisions. They form part of the consumer's external social environment, which includes all the social and cultural forces that shape their values, attitudes, and lifestyle.
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