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Which stages of the production and the product development process Nike believes to be key factors for its success?1 pointCollection briefing ManufacturingResearch, Design and DevelopmentSampling

Question

Which stages of the production and the product development process Nike believes to be key factors for its success?1 pointCollection briefing ManufacturingResearch, Design and DevelopmentSampling

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Solution

Nike believes that the key factors for its success in the production and product development process are:

  1. Collection Briefing: This is the initial stage where the concept of the product is developed. It involves understanding the market trends, customer needs, and the company's vision for the product.

  2. Research, Design, and Development: This is a crucial stage where the actual design and development of the product take place. Nike invests heavily in research to understand the needs of its customers and to develop innovative designs.

  3. Manufacturing: This is the stage where the actual production of the product takes place. Nike ensures high-quality standards in its manufacturing process to produce superior products.

  4. Sampling: This is the final stage where the product is tested and reviewed before it is launched in the market. Nike uses this stage to make any necessary adjustments to the product based on the feedback received.

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