1. They must navigate which potential "true selves" will be found most attractive, constantly evaluating their opinions against online consensus.2. Every one of their choices, whether witnessed or not, contributes to the meticulous construction of their brand-identity.3. They curate their personal lives, carefully considering the impact of each shared image, video, or opinion, aiming to please or avoid alienating others.4. Young people today are implicitly taught to see themselves as a brand, judged by their perceived authenticity in the age of online society.

The 'promise of authenticity' is a:Group of answer choicesThe technique used by micro-celebrities onlyStrategic ploy by self-branders to deceive audiencesKey factor in successful self-branding through relationship building with audiencesA concept that pre-dates the Internet

The use of social media allows people to fashion identities for themselves, a process Erving Goffman called __________.A.our true selfB.the inner selfC.the presentation of selfD.our public face

Take a moment to reflect on your personal brand. What are the key strengths and skills that make you unique? How do you want others to perceive you in your professional life? Write down three qualities or achievements that best represent your brand, and think about how you can showcase these in your daily interactions and online presence.

When brands use a source with personality characteristics that reveal how they overcame certain difficulties in life and eventually thrived gives the target audience a reason to like them and admire their achievements. The idea of a likable source helps to develop a brand'sMultiple choice question.superioritypositionpersonalityfriendliness

In her analysis of online communities on DCInside, how does Sunyoung Yang define "loser aesthetics"?Group of answer choicesA tendency toward self-deprecation, identification as and/or with social outcasts, as well as the use of shoddily put-together images that take on a transgressive dimension.The manner in which elite, innovative young entrepreneurs depict less successful young Koreans.The crafting of long-form, confessional-style narratives on online forums, in which users enumerate all the ways they have failed to meet Korean society's expectations.The way in which Korean female fans attempt to appeal to their favorite male celebrities by portraying themselves as losers and social outcasts in need of rescue.A new trend in webtoon where the main character is a loser