The idea that a company's marketing decisions should consider consumers' wants, the company's requirements, consumers' long-run interests and society's long-run interests is known as Group of answer choices Long-run marketing concept Consumer orientation Consumer marketing concept Societal marketing concept

The marketing concept:Group of answer choicesachieves long-term organizational goalssatisfies customer wants and needs legally and responsiblyfocuses on customer wants so the company can differentiate its product from its competitionintegrates all of the company's activities to satisfy customer wantsdoes all of the above

The part of the marketing concept that focuses on finding out what consumers want and giving it to them is a(n) orientation.

A marketing plan:Group of answer choicesoffers companies which work with limited resources few benefits.does not force a company to identify its target market.should be practical and to the point, with useful graphics as appropriate.should focus exclusively on a company’s short-term marketing strategies.

The marketing concept requires companies to:Group of answer choicesbalance customer satisfaction with the short-term welfare of societymeet customer needs in ways different from that of competitors.balance company profits with the short-term welfare of societyimplement radical strategies to meet the changing needs of customers.Next

The marketing concept idea that states that a business must find out what consumers want and provide it for them is called the Blank______.Multiple choice question.customer orientationservice orientationprofit orientationproduct orientation