Creating a brand identity is the _____ step in branding?*thirdsecondfirstfourth

Create a Brand and Identity:

What is branding?

_____ is the way that a company wishes to be portrayed.Brand imageBrandingBrand identityBrand position

Which of the following refers to marketing and brand identity? Select all that a

I. Branding is the process of creating a unique identity for a company.II. Packaging only serves to protect the product.Group of answer choicesStatement I is True; Statement II is FalseBoth statements are TrueBoth Statements are FalseStatement I is False, Statement II is True