Which of the following would be classified as 'non-price' competition?Select one:a.Brand image.b.Product quality.c.Customer service.d.All of the options listed.
Question
Which of the following would be classified as 'non-price' competition?Select one:a.Brand image.b.Product quality.c.Customer service.d.All of the options listed.
Solution
The correct answer is:
d. All of the options listed.
Explanation:
Non-price competition refers to the marketing strategies a company uses, other than adjusting its price, to attract customers. This can include improving product quality, offering better customer service, or enhancing the brand image. Therefore, all the options listed (brand image, product quality, and customer service) are examples of non-price competition.
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