Information to design appropriate marketing tactics is uncovered by –Question 13Answera.Marketb.Market divisionc.Groupsd.Market Segmentation
Question
Information to design appropriate marketing tactics is uncovered by –Question 13Answera.Marketb.Market divisionc.Groupsd.Market Segmentation
Solution
The information to design appropriate marketing tactics is uncovered by Market Segmentation.
Step 1: Market segmentation is the process of dividing a market of potential customers into groups, or segments, based on different characteristics.
Step 2: The segments created are composed of consumers who will respond similarly to marketing strategies and who share traits such as similar interests, needs, or locations.
Step 3: By understanding these segments, marketers can create more targeted and effective marketing tactics.
Step 4: These tactics can then be applied to the appropriate market segments to increase effectiveness and efficiency.
So, the answer is d. Market Segmentation.
Similar Questions
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The purpose of segmentation is to enable marketers to tailor marketing mixes -Question 23Answera.FALSEb.TRUE
Which level of market segmentation involves tailoring products to suit individual customers?Mass marketing.Segment marketing.Niche marketing.Micro-marketing
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