Which of the following statements is correct?*1 pointMarketing is the term used to refer only to the sales function within a firmMarketing managers usually don't get involved in production or distribution decisionsMarketing is an activity that considers only the needs of the organization, not the needs of society as a wholeMarketing is the activity, set of institutions, and processes for creating, communicating, delivering, and exchanging offerings that have value for customers, clients, partners, and society at large
Question
Which of the following statements is correct?*1 pointMarketing is the term used to refer only to the sales function within a firmMarketing managers usually don't get involved in production or distribution decisionsMarketing is an activity that considers only the needs of the organization, not the needs of society as a wholeMarketing is the activity, set of institutions, and processes for creating, communicating, delivering, and exchanging offerings that have value for customers, clients, partners, and society at large
Solution
The correct statement is: "Marketing is the activity, set of institutions, and processes for creating, communicating, delivering, and exchanging offerings that have value for customers, clients, partners, and society at large."
Similar Questions
Marketing has been proven vital when it comes to delivering entrepreneurial products to your customers. Which of the following statements best describes what marketing is? Choose two answers. *2 pointsMarketing is defined as an activity that involves profit sharing with the employees and workers of an organization.Marketing is defined as an activity that includes the suppliers and major technology providers' conditions for production.Marketing is defined as an organizational function and set of processes for creating, communicating, and delivering value to customers.Marketing is the art and science of choosing target markets, and getting, and keeping customers through creating and communicating superior customer value.Marketing is the science of crafting innovative products and producing superior profit value that would entice current and potential investors.
2.Sales and marketing are two essential but distinct functions within a company, which among the two focuses on market needs? A. Selling B. Marketing C. Both focusses on market needs D. None of them focuses on market
Marketing is the activities, sets of institutions, and processes that add Blank______ for customers.Multiple choice question.low pricesemploymentvaluehigh technology
Marketing is the activity, set of ___________ & processes for creating, communicating, delivering & exchanging offerings that have value for customers, clients, partners & society.OptionsEnterprisesInstitutionsOrganizationsCompanies
Multiple Choice QuestionThe fundamental reason a business firm engages in market segmentation is to Blank______.Multiple choice question.better understand its customersincrease its sales and profitscreate conditions for customer loyaltyidentify unsatisfied needs
Upgrade your grade with Knowee
Get personalized homework help. Review tough concepts in more detail, or go deeper into your topic by exploring other relevant questions.