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For the following, identify which type of sampling technique was used.To obtain a sample of the employees at a social media marketing company, 100 employees are randomly selected from a numbered list of the 1000 employees.

Question

For the following, identify which type of sampling technique was used.To obtain a sample of the employees at a social media marketing company, 100 employees are randomly selected from a numbered list of the 1000 employees.

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Solution

The type of sampling technique used in this scenario is Simple Random Sampling. Here's the step by step explanation:

  1. The total population is 1000 employees at a social media marketing company.
  2. A list of all 1000 employees is created and each employee is assigned a unique number.
  3. Then, 100 employees are selected randomly from this list. This means every employee has an equal chance of being selected.
  4. Therefore, this is a case of Simple Random Sampling, which is a basic type of sampling method where each individual has an equal probability of being chosen at any stage during the sampling process.

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