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Which framework can companies use to assess whether their internal resources are superior to those of competitors in the targeted area?Multiple choice question.Porter's five forcesVRIO frameworkVertical integration frameworkPESTEL framework

Question

Which framework can companies use to assess whether their internal resources are superior to those of competitors in the targeted area?Multiple choice question.Porter's five forcesVRIO frameworkVertical integration frameworkPESTEL framework

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Solution

The correct answer is the VRIO framework. This framework is used by companies to analyze their resources and capabilities to determine if they can be a source of sustained competitive advantage. The acronym VRIO stands for Value, Rarity, Imitability, and Organization. These are the four dimensions used to examine a company's internal resources and capabilities to see if they can contribute to a sustainable competitive advantage.

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