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What is the planning, implementation, evaluation, and control of the organization’s resources and capabilities in order to create value and competitive advantage?a.)Value managementb.)Employee managementc.)Brand portfolio managementd.)Management of technology

Question

What is the planning, implementation, evaluation, and control of the organization’s resources and capabilities in order to create value and competitive advantage?a.)Value managementb.)Employee managementc.)Brand portfolio managementd.)Management of technology

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Solution

The answer is a.) Value management. This term refers to the planning, implementation, evaluation, and control of an organization's resources and capabilities in order to create value and competitive advantage.

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