Multiple Choice QuestionPolitical, legal, regulatory, social, competitive, economic, and technological factors are all _______ forces that influence the development of marketing strategies.Multiple choice question.secondaryinternalexternalprimary

Multiple Select QuestionSelect all that applyWhat are four external influences in the marketing environment?Multiple select question.CompetitiveEconomicDemographicGeographicLegalSocial

Multiple Choice QuestionA marketing strategy has two major components: selecting a target market, and ______.Multiple choice question.developing segmented marketsdistributing products according to consumer needspricing products according to consumer needsdeveloping an appropriate marketing mix

The marketing strategy a firm chooses when entering a new foreign market depends on the Blank______ of the target consumers.Multiple choice question.needsageincomerevenue

Multiple Choice QuestionAlthough __ is relatively rare in the real world, this market model is highly __ to several industries.Multiple choice question.monopolistic competition; relevantperfect competition; relevantpure monopoly; irrelevantperfect competition; irrelevant

Multiple Choice QuestionSmall firms can develop _____ by providing quality products and excellent service.Multiple choice question.a good reputationa broad focusmore independencea market niche