Many consumer packaged goods companies sell products across many different product lines. These companies have significant Blank______ in their product mixes.Multiple choice question.brand dilutionconfusionbreadthdepth
Question
Many consumer packaged goods companies sell products across many different product lines. These companies have significant Blank______ in their product mixes.Multiple choice question.brand dilutionconfusionbreadthdepth
Solution
The correct answer is "breadth". This term refers to the number of different product lines that a company sells. In the context of the question, consumer packaged goods companies often have a wide variety (or significant breadth) of product lines.
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