Data mining uses various Blank______ tools to uncover previously unknown patterns in the data or relationships among variables.Multiple choice question.customer statisticsstatistical analysisstatistical informationcustomer analysis

______ uses various statistical analysis tools to discover previously unknown patterns in the data or relationships among variables.Multiple choice question.Information scalingData scalingStatistics miningData mining

A goal of data mining includes which of the following?. To explain some observed event or condition To confirm that data exists To analyze data for expected relationships To create a new data warehouse

Which data mining method creates customer profiles based on purchase patterns, demographics, and other criteria and places them into various categories?Multiple choice question.Customer segmentation analysisRecency-frequency-monetary analysisPredictive modelingLifetime value analysis

Suppose that you are employed as a data mining consultant for an Internet search engine company. Describe how data mining can help the company by giving specific examples of how techniques, such as clustering, classification, association rule mining, and anomaly detection can be applied. Discuss whether or not each of the following activities is a data mining task. Dividing the customers of a company according to their gender. Dividing the customers of a company according to their profitability. Computing the total sales of a company. Sorting a student database based on student identification numbers. Predicting the outcomes of tossing a (fair) pair of dice. Predicting the future stock price of a company using historical records. Monitoring the heart rate of a patient for abnormalities. Monitoring seismic waves for earthquake activities. Extracting the frequencies of a sound wave. For each of the following data sets, explain whether or not data privacy is an important issue. Census data collected from 1900-1950. IP addresses and visit times of Web users who visit your Website. Images from Earth-orbiting satellites. Names and addresses of people from the telephone book. Names and email addresses collected from the Web.

Question 6According to the Module 2 reading, “Data Mining”, when data is missing in a systematic way, you should determine the impact of the missing data on the results and whether missing data can be excluded from what?1 pointThe studyThe data setThe analysisThe evaluation