Which of the following situations is an example of a business using niche marketing:*3 pointsA. A soft drink manufacturer advertises its product during a national television broadcast.B. A national petroleum company offers credit cards for use at its gas and service stations.C. A chemical manufacturer offers a hand soap that contains an antibacterial agent.D. An athletic footwear company produces a line of shoes for children who play soccer.

The example of a business using niche marketing from the options provided is D. An athletic footwear company produces a line of shoes for children who play soccer.

Here's why:

Niche marketing is a strategy that targets a specific demographic of customers. Instead of marketing to everyone who could potentially need or want a product, a niche marketing strategy focuses on a specific segment of customers who would most benefit from the offerings.

A. A soft drink manufacturer advertising its product during a national television broadcast is an example of mass marketing, not niche marketing. They are targeting a broad audience rather than a specific segment.

B. A national petroleum company offering credit cards for use at its gas and service stations is also a form of mass marketing. They are targeting all drivers, not a specific niche.

C. A chemical manufacturer offering a hand soap that contains an antibacterial agent is targeting a broad audience who needs hand soap, not a specific niche.

D. An athletic footwear company producing a line of shoes for children who play soccer is an example of niche marketing. They are targeting a specific group (children who play soccer), not the general public.