Which targeting option allows you to show your ads to people who have previously visited your website?

The targeting option that allows you to show your ads to people who have previously visited your website is called "remarketing" or "retargeting." This feature allows you to specifically target individuals who have already shown an interest in your website or products by visiting your site. By using cookies or other tracking methods, you can create custom audiences and serve ads to these individuals as they browse other websites or use online platforms. This targeting option is a powerful tool for reaching potential customers who are already familiar with your brand and may be more likely to convert or make a purchase.