Who among the following was responsible for founding the public relations industry? Group of answer choicesEdward BernaysHerbert MarcuseAlan SchnaibergHerbert Spencer
Question
Who among the following was responsible for founding the public relations industry? Group of answer choicesEdward BernaysHerbert MarcuseAlan SchnaibergHerbert Spencer
Solution
Edward Bernays is considered the founder of the public relations industry. He was an Austrian-American pioneer in the field of public relations and propaganda, referred to in his obituary as "the father of public relations". Bernays was named one of the 100 most influential Americans of the 20th century by Life magazine.
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