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What metric measures the percentage of visitors who take a desired action on a website?Question 9Select one:a.Cost per acquisition (CPA)b.Click-through rate (CTR)c.Return on investment (ROI)d.Cost per click (CPC)e.Conversion rate

Question

What metric measures the percentage of visitors who take a desired action on a website?Question 9Select one:a.Cost per acquisition (CPA)b.Click-through rate (CTR)c.Return on investment (ROI)d.Cost per click (CPC)e.Conversion rate

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Solution

The metric that measures the percentage of visitors who take a desired action on a website is the Conversion rate (e).

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