What theorist argued that television viewing extended the range of the viewer's senses?Group of answer choicesAnna FreudWalter LippmanMarshall McLuhanSigmund Freud

Freud developed the theory called psychoanalysis. Group of answer choicesTrueFalse

Perceptual exposure refers to                                .Group of answer choicesa person’s proximity to a media messageanalyzing denoted meaning and contexthuman ability to receive appropriate auditory and visual sensory inputa person’s unique interpretation of a message

Uses and Gratifications Theory has little application beyond the medium of television.Group of answer choicesfalsetrue

Gustav Fechner's work in psychophysics involved exploringhow we reach absolute thresholdhow subliminal advertising affects us how external stimuli affect ushow we affect other objects

__________ was famous for his theory of operant conditioning.FreudMarxPavlovBanduraSkinner