In analysing their audience, speakers consider such characteristics as the audience’s experience, level of knowledge about the topic, age, interests and reasons for being there and listening. This analysis is carried out so that the speakerSelect one:a.knows how best to persuade the audience to their viewpoint.b.delivers a presentation that better meets audience needs.c.is better positioned to inspire and motivate the audience.d.anticipates and prepares for any audience objections.
Question
In analysing their audience, speakers consider such characteristics as the audience’s experience, level of knowledge about the topic, age, interests and reasons for being there and listening. This analysis is carried out so that the speakerSelect one:a.knows how best to persuade the audience to their viewpoint.b.delivers a presentation that better meets audience needs.c.is better positioned to inspire and motivate the audience.d.anticipates and prepares for any audience objections.
Solution
To answer this question, let's analyze each option:
a. Knows how best to persuade the audience to their viewpoint.
- While understanding the audience can indeed help a speaker tailor their persuasive strategies, this option doesn't fully capture the range of reasons for audience analysis.
b. Delivers a presentation that better meets audience needs.
- This option is quite comprehensive. By understanding the audience's experience, knowledge, age, interests, and reasons for attending, a speaker can tailor their presentation to meet the audience's needs and expectations.
c. Is better positioned to inspire and motivate the audience.
- While understanding the audience can help a speaker inspire and motivate them, this option doesn't fully capture the range of reasons for audience analysis.
d. Anticipates and prepares for any audience objections.
- While understanding the audience can help a speaker anticipate potential objections, this option doesn't fully capture the range of reasons for audience analysis.
Therefore, the correct answer is b. Delivers a presentation that better meets audience needs. By analyzing their audience, speakers can tailor their presentation to better meet the audience's needs and expectations, making the presentation more effective and engaging.
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