What does the term "anchor text" refer to in off-page SEO?
Question
What does the term "anchor text" refer to in off-page SEO?
Solution
El término "anchor text" se refiere al texto visible y clicable de un enlace en una página web. En el contexto del SEO fuera de la página (off-page SEO), el anchor text es importante porque los motores de búsqueda lo utilizan para entender el contenido de la página de destino y su relevancia para ciertas palabras clave. Un buen uso del anchor text puede mejorar el posicionamiento de una página en los resultados de búsqueda.
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Hypertext uses this as the reference that takes visitors to a section inside the same document or to another document.
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