Which of these are NOT possible sources for external environment scanning?Employee feedback, customer feedback, customer insight researchIndustry experts industry and government reportsSocial media and magazinesPersonal or management intuition
Question
Which of these are NOT possible sources for external environment scanning?Employee feedback, customer feedback, customer insight researchIndustry experts industry and government reportsSocial media and magazinesPersonal or management intuition
Solution
Personal or management intuition is NOT a possible source for external environment scanning. This is because external environment scanning involves gathering information from sources outside the organization. Personal or management intuition is an internal source of information, based on personal experiences and perceptions, and therefore does not fit into the category of external environment scanning.
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