The main way marketers connect with customers in mobile marketing is through the use of Blank______.Multiple choice question.website linkscookiesapplicationssearch engine optimization

Which of the following is not used by marketers to build recognition among the target audience or customers'?*2 pointsMessage boardsBlogsBehavioral targetingTracking Cookies

Question 1 of 423851274When considering how mobile users will search for your business, which types of keywords should you focus on?Long tail keywordsShorter keywords and phrasesLonger keywords and phrasesExact match keywordsQuestion 2 of 423851274Before running search ads, you should make sure your site is mobile-friendly. Which scenario best describes a mobile-friendly experience for a customer?The business has a mobile app instead of a websiteThe site include business phone numbersThe site works on different mobile devicesThe site does not include any videos so it loads quicklyQuestion 3 of 423851274Which of the following can be used to target an audience when using some social media ads?People's namesPeople's addressPeople's pet namesPeople's relationship statusQuestion 4 of 423851274When making video content for your display ads, what is most important to ensure?Videos are entertaining, long and include a CTAVideos are relevant, short and include a CTAVideos are relevant, long and include a URLVideos are short, informative and include a phone number

Which marketing tool is commonly used for mobile marketing?Answer areaInternetCarrier pigeonsTelepathyMobile apps

All of the following are techniques B2C e‐commerce companies use to attract customers, except:Question 5Select one:a.Virtual marketingb.None of thesec.All of thesed.Online adse.Registering with search engines

How do marketers determine which customer segments will be part of their target markets?Multiple choice question.By sponsoring public relations eventsBy conducting researchBy creating advertisementsBy assessing successful advertisements