A marketer is creating a data story and picks their data points and insights. What is the next step in creating a data story?1 pointSelect which numbers to highlight Build a narrative that conveys the insights effectivelyUnderstand which questions to answerCreate data visualizations
Question
A marketer is creating a data story and picks their data points and insights. What is the next step in creating a data story?1 pointSelect which numbers to highlight Build a narrative that conveys the insights effectivelyUnderstand which questions to answerCreate data visualizations
Solution
The next step in creating a data story after picking data points and insights is to "Build a narrative that conveys the insights effectively."
Once you have your data points and insights, you need to weave them into a compelling narrative. This narrative should clearly communicate the insights you've gleaned from the data, explain why these insights are important, and guide your audience towards the conclusions or actions you want them to take. The narrative is what turns your data and insights into a story that your audience can understand and engage with.
Creating data visualizations is also an important part of data storytelling, but it typically comes after the narrative has been built.
Similar Questions
What will help you decide which data points to use in your data story?1 pointKnowing the number of people who will see your data story Creating a narrative first Understanding the questions you want to answerCreating a complex goal
Which of the following statements is true about data storytelling?1 pointData visualizations consider one perspective A data story has one main componentA data story has three main componentsYou should highlight all numbers in your story
Question 7How does a digital marketer use data storytelling?1 pointTo provide stakeholders with year-end sales revenueTo present stakeholders with a new marketing strategyTo explain data, engage an audience, and inform stakeholders on how to take actionTo introduce stakeholders to a new line of products designed to increase sale
When turning data into a story, a project manager first defines their audience. What is the second step? 1 pointChoose a visual representation.Shape the story.Gather feedback.Collect the data.
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