The executive summary would most likely be found at the top of a full business plan. If someone was interested in learning about the entrepreneur’s vision, what may be found in the executive summary?A.Key points about the proposed entrepreneurial venture, including a mission statement, goals and historyB.The financial plans including the projected income statements, cash flow analysis, balance sheets and cost controls for the last three yearsC.The demographics of the target market, evaluation of industry trends, and identification of competitorsD.The broad external changes and trends taking place in the economic and global environments

One part of a full business plan is the analysis of opportunity. Which of the following describes what you would find in this section of the plan?A.Key points about the proposed entrepreneurial venture, including a mission statement, goals and historyB.The financial plans including the projected income statements, cash flow analysis, balance sheets and cost controls for the last three yearsC.The broad external changes and trends taking place in the economic and global environmentsD.The demographics of the target market, evaluation of industry trends, and identification of competitorsSubmit

The section of the business plan that is designed to initially captivate and energize a potential financial investor would be theMultiple Choiceexecutive summary.financial plan.dynamic introduction.profit plan.marketing plan.

The Vision section of the marketing plan should provide a financial overview of a company as it relates to its marketing activities. For the small business, this should typically include a breakeven analysis, a sales and direct cost of sales forecast, and a forecast of marketing expenses.Group of answer choicesTrueFalse

What does the entrepreneur need to discuss in detail in the Marketing Plan section of a business plan?a.Marketing expenditures.b.Recruitment and selection methods.c.Break-even analysis.d.Marketing strategy.

Which of the statements below best describes the reasons why entrepreneurs must develop a Business Plan?Question 9AnswerA.It is a financial plan to attract start-up capital from investors.B.It displays the entrepreneur’s creative idea.C.It is a snapshot of where the entrepreneur wants to be in 2 or 3 years from now.D.It is a tool which enables entrepreneurs to determine how an opportunity will be advanced, how to secure buy-in and finance capital, a marketing strategy and other essential success factors.E.It is a plan for marketing and promoting an opportunity.